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Frequently asked questions about domain name purchase, management, and technical details
A domain name is your website's unique address on the internet. Users reach your site by typing your domain name into the browser's address bar. For example, burtinet.com is a domain name. Domain names are an easy-to-remember form of IP addresses and form your brand's digital identity.
The choice of extension depends on your target audience and the purpose of your project. .com is the most common and trusted extension worldwide. For Turkey-focused projects, .com.tr can be preferred. Non-commercial organizations can consider .org, and technology projects extensions such as .net or .io. In terms of SEO there is no direct difference between extensions; what matters is content quality.
You can check availability by typing the domain name you want into the search box on our page. If the domain is available, you can complete registration by adding it to the cart. The registration period is usually 1 year and you need to renew it at the end of the term. Domain registration is completed within a few minutes and becomes ready to use immediately.
To transfer your existing domain to burtinet, you first need to obtain an EPP/Auth code from your current registrar. Then remove your domain's transfer lock and create the transfer request. The transfer process usually takes 5–7 days. Your website and emails are not interrupted during the transfer.
WHOIS is a publicly accessible database that shows who a domain belongs to, when it was registered, when it expires and which DNS servers it uses. WHOIS information is used to verify domain ownership, protect intellectual property rights and resolve technical issues. With GDPR-compliant privacy protection, your personal information can be masked.
DNS (Domain Name System) is the system that directs your domain name to your web server's IP address. Through DNS records you can manage your website (A record), your emails (MX record) and your subdomains (CNAME record). DNS changes can usually take 24–48 hours to propagate worldwide. You can easily edit your DNS records through the burtinet control panel.
When a domain expires, your website and emails stop working. After expiration, a 30-day renewal period is usually granted. During this period you can renew the domain at the normal price. If you miss this period as well, the domain enters the redemption period and can be recovered for an additional fee. Eventually the domain becomes completely free and can be registered by others.
Yes, a domain name indirectly affects your SEO performance. Short, memorable domain names that contain keywords improve the user experience. Older domains may be considered more trustworthy by search engines. Use of an SSL certificate is also one of the ranking factors. However, the most important SEO factors are quality content, fast page load times and mobile compatibility.
A domain name is a unique address that identifies a website on the internet. Users reach the relevant website by typing the domain name into their browser's address bar. Technically, domain names are part of the Domain Name System (DNS) infrastructure that converts servers' numeric IP addresses (e.g., 185.72.148.1) into textual names that people can easily remember.
Each domain name consists of two fundamental components: the second-level domain (e.g., "burtinet") and the top-level domain extension (e.g., ".com"). These two components combine to form a complete web address like burtinet.com. Domain names are globally coordinated by ICANN (Internet Corporation for Assigned Names and Numbers) and are offered for sale through accredited registrars.
Domain extensions are the part at the end of your web address that indicates the purpose or geographic target of your site. Choosing the right extension is critically important for both user trust and brand perception.
Generic Top-Level Domains (gTLD): .com is the most widely used and trusted extension worldwide; it is considered the standard choice for commercial websites. .net is commonly used by technology and network services companies. .org is an ideal extension for non-profit organizations, NGOs, and community projects. .info for information-oriented sites, and .biz for business-oriented projects.
Country Code Top-Level Domains (ccTLD): Extensions like .com.tr and .tr are Turkey-specific domain names and can provide advantages in local search engine optimization. These extensions send a strong signal to search engines that your target audience is in a specific country.
New Generation Extensions (nTLD): New extensions like .tech, .store, .online, .site offer industry-specific positioning opportunities. In terms of SEO, the extension type is not a direct ranking factor; however, it has an indirect effect on user trust and click-through rate (CTR).
Choosing a domain name is one of the most critical steps in your digital strategy. A well-chosen domain name directly impacts your brand's online success. Here are the key criteria to consider:
Keep it short and memorable: The ideal domain name is between 6–14 characters. Short domain names are both easier to remember and reduce the risk of typos. Prefer single-word or two-word combinations when possible.
Include keywords: Having a keyword related to your industry in your domain name can contribute to your visibility in search engines. However, keyword stuffing should be avoided; a natural and brand-focused structure is preferred.
Make it pronounceable and typeable: When your domain name is spoken on the phone, the other party should be able to type it easily. Hyphens (-), numbers, and double letters can cause confusion.
Ensure brand compatibility: Your domain name should be consistent with your brand, reflect your field of business, and be broad enough not to hinder future growth. Check existing records with a WHOIS query to avoid trademark infringements.
The domain registration process is completed in a few simple steps. First, check the availability of your desired domain name by performing a WHOIS query. If the domain is available, create an order by specifying the registration period (usually 1–10 years). Once registration is complete, your domain becomes instantly active and you can configure your DNS settings.
When registering your domain, it is important to use accurate and up-to-date contact information. According to ICANN regulations, domain ownership information is maintained in the WHOIS database. With GDPR-compliant privacy protection (WHOIS Privacy Protection), you can protect your personal information from being publicly available.
DNS (Domain Name System) is a critical infrastructure that directs your domain name to the correct servers. After purchasing your domain, you can manage your website, email service, and various sub-services by configuring DNS records.
A Record (Address Record): Directs your domain name directly to an IPv4 address. It is the most basic DNS record for your website to be accessible. AAAA record is used for IPv6 addresses.
MX Record (Mail Exchange): Directs your email traffic to the relevant mail server. You can define multiple MX records to set up backup email servers in priority order.
CNAME Record (Canonical Name): Redirects a subdomain to another domain name. For example, it is used to redirect www.burtinet.com to burtinet.com.
TXT Record: Used in email authentication mechanisms such as SPF, DKIM, and DMARC, Google Search Console verification, and various third-party service integrations.
DNS changes may take 24–48 hours to propagate worldwide due to DNS propagation. During this period, some users may see old settings while others see the new settings.
WHOIS is a publicly accessible database containing a domain name's registration information — owner info, registration date, expiration date, DNS servers, and registrar. With WHOIS lookup, you can learn the current status and ownership information of any domain name.
WHOIS information is used for purposes such as confirming domain ownership, protecting intellectual property rights, reporting spam and abuse, and identifying the source of technical issues. With WHOIS Privacy (ID Protection) service, your personal information is masked with proxy information to protect your privacy.
Domain transfer is the process of moving your existing domain from one registrar to another. For a successful transfer, follow these steps:
First, request an EPP code (Authorization Code / Auth Code) from your current registrar. Then, remove your domain's transfer lock (Registrar Lock). Initiate the transfer request with the EPP code at your new registrar. The transfer process usually takes 5–7 business days, and your website and email services will not be interrupted during this period.
For the transfer process, your domain must be at least 60 days old and must not have been subject to another transfer in the last 60 days. Additionally, it is recommended that your domain has at least 15 days before expiration.
SSL (Secure Sockets Layer) certificate is a security protocol that encrypts data communication between your website and visitors. SSL certificate enables your domain to offer a secure connection with the https:// protocol. Since Google considers SSL certificate as a ranking factor, SSL usage has become mandatory from an SEO performance perspective as well.
To ensure domain security, it is also recommended to enable the DNSSEC (DNS Security Extensions) protocol, implement strong password policies, and use two-factor authentication (2FA).
Domain name is one of the fundamental building blocks of search engine optimization (SEO). Google and other search engines evaluate domain names from many angles:
Domain age: Domain names that have been registered for a long time may be considered more trustworthy by search engines. Building trust for new domain names may take longer.
Keywords in domain name: Having a keyword related to your industry in your domain name helps users more easily identify your site in search results and can increase click-through rate (CTR).
Brand awareness: A strong and recognizable domain name increases direct search volume. Google considers sites with high brand searches as an authority indicator.
Local SEO: If you are targeting a local market, country extensions like .com.tr can provide advantages in Google's geo-targeting algorithms.
Domain names are registered for a specific period (1–10 years). If renewal is not done at the end of the period, your domain becomes inactive and your website and email services become inaccessible. After the domain period expires, the following process typically occurs:
After expiration, a 30-day renewal period (grace period) is usually granted; during this time, you can renew at the normal price. Then the redemption period begins and your domain can be recovered for an additional fee. After this period passes, the domain becomes completely free and can be registered by anyone.
To prevent these risks, it is recommended to activate the automatic renewal feature and register your domain for multiple years whenever possible.
Choosing a domain name that is too long: Domain names longer than 20 characters are difficult to remember and prone to typos. A short and concise domain name is always more effective.
Using hyphens and numbers: Hyphens (-) and numbers diminish the domain's professional perception and cause confusion in verbal communication.
Trademark infringement: Using another brand's name or a similar one as a domain name can lead to legal issues. Always conduct trademark research before registration.
Missing the renewal date: Allowing your domain to expire can cause you to lose years of built SEO value and customer traffic. Always keep automatic renewal active.
